REAL ESTATE AID™

A New Public-Service Model for Real Estate

Real Estate Advice Without the Sales Agenda.

We are not here to create a transaction.

We are here to help you make the right decision.

Better Decisions. Less Conflict. Greater Peace.

“In real estate, money should be the byproduct of strengthening people, protecting families, creating lasting value, and rendering a service that leaves more peace than it found.”

— Fred DeFalco, Founder

Five+ Decades of Real Estate Experience —
Offered as a Public Service

Real estate decisions affect far more than property and values.

They affect families, finances, relationships, businesses, retirement, freedom, and peace of mind.

Real estate decisions are made without fully examining all the options, risks, consequences, alternatives, and without understanding the industry practices and procedures.

This is a public-service initiative supported by

Encouragement Enterprises International, Inc., a 501(c)(3),

and The 920 Society.org

Licensed real estate brokerage and advisory services

are provided through 920 REAL INC.

The 920 Collective and Real Estate Wisdom Org
is led by founder Fred DeFalco, an industry-certified business strategist
with five decades plus of experience and certifications earned by

fewer than 1% of real estate professionals.

Aligning the real estate industry and the public

around one standard: BETTER DECISIONS.

For more than five decades,

Fred DeFalco has been engineering successful outcomes for the public and for the industry. He has helped buyers, sellers, investors, professionals, and organizations

make better real estate decisions and

engineer stronger outcomes.

Clarity | Protection | Accountability

Should never be conditional.

The standard for trusted real estate decisions—

for the public and the professionals who serve them.

Traditional Brokerage Model:

  • Centered around one agent

  • Only one list or buy strategy

  • Compensation and representation structures may shape available options

  • Only one possible outcome

  • Transaction established First

  • Competition & commission driven

  • Long term obligations one person

  • Decisions depend heavily on the experience and judgment of only one professional

  • Transactional representation with divided interests

The 920 Collective & Mastermind Members' Methods:

  • Multiple vetted professionals / firms, objective strategy-based decision making, with assurances guarantees and protection

  • Multiple valuation perspectives

  • Multiple acquisition & exit strategies

  • Seller & Buyer chooses the outcome

  • Trust & guarantees established first

  • Cooperation & collaboration driven

  • Options & protection plans

  • Accountability of collective partners

  • True partnership within a caring collective

Fred's network includes over 32,000 certified advisors with credentials held by

only 2.8% of all real estate professionals.

INDUSTRY REALITIES OUR MEMBERS ARE REFORMING

Our members do not fit into these statistics.

  • Real Estate Agents & Brokers are ranked as one of the least trusted professions in the USA. — Gallup, Statista, Ipsos, The Advisory Board

  • “36% of Americans cry during the home-buying or selling process.” — Zillow

    National Association of REALTORS® Reports

  • 87% of new real estate agents leave the industry within five years.

  • Up to 75% fail in their first year, leaving the industry or earned no income.

  • In 2025, 71% of agents didn’t close a single transaction.

  • Real estate is considered the second-highest profession for clinical depression, with widespread burnout symptoms.

It begins with trust.

Fred works with people who value privacy, clarity, accountability,

and the human side of real estate decisions.

His life’s work is helping people make wiser real estate decisions that protect families, finances, freedom, and peace of mind.

Whether you are buying, selling, investing, facing a difficult situation, or simply unsure what to do next, the goal is the same:

Understand the options. Protect your interests. Make the decision with clarity.

Please be specific on the form below.

The more we understand your situation, the better prepared

we can be to help you thoughtfully.

Your information is private and never sold.

This form will begin our relationship,
not a database entry.

*ALL information is required to decrease spam for us and to better serve you.


Prefer to call or text?
Reach us directly at:
855-920-REAL (7325)


Fred's network handles all types of real estate

in all 50 states. Please share your specific requirements and goals.

Agents or Sellers: if you have a property that is not selling, provide the address and as many details as possible so we can have a plan prepared for you before we meet.

SELLERS
Listed but property is not selling?
Let's fix it.

Are you a for sale by owner?
There are many options.


Do you want an immediate cash offer?
There are many options.


If you’d like a cash offer, include:

your preferred closing timeframe — our record is two business days.

Buyers Beware! CAVEAT EMPTOR


Do not sign any buyer brokerage agreements without our advice. You deserve more than just a transaction.

Please tell us the person, website, social media platform, event, or other source.
We Exist to Be Truly Helpful

FOR INFORMATION ON THE 920 SOCIETY USE THE LINK BELOW

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